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The Summertime Survival Guide for your Rug

Posted by Paul Iskyan on Wed, Jul 02, 2014 @ 10:11 AM

Summer SunIt’s summertime. It’s hot, it’s sunny, and it’s humid. This time of year conjures up memories of mom or dad trying to slather the sunblock on you before you left to catch the bus to camp or left with your friends for the beach.

However, your skin isn’t the only victim of the damaging effects of the sun’s UVB rays. Remember the rug in your living room? You know, the one your parents would yell at you for getting all wet when you came inside from the pool party? The heat and sun can rough those up as well. No matter what the color of your rug or carpet is, UV light will fade colors over time.  Certain colors, especially red and blue, are prone to sun-fading and chemical damage from various detergent cleaners.

You may be thinking, “It’s fine. I can turn on my air conditioning to keep the house cool.” Well, that may work in the short term, but once you rack up a sky-high energy bill, you’ll think twice about that strategy.

Here are some quick, cost-effective ways to keep your rugs and furniture in top shape during the sweltering summer months:

1.)   In the morning, before you leave the house, shut the windows, and close the blinds or drapes. If you must, turn the A/C on low. The house is the coolest in the early morning, so the air conditioning unit won’t have to work as hard since the house is already cool. This will save you money.

2.)   Use protective window treatments, such as ultraviolet blocking window shades and coatings. These are available at stores like Home Depot and can be purchased online for as little as $40.

3.)   Use carpet/rug protectors, such as Rug Renovating’s Fiber-Guard UV. This offers another layer of protection for your carpets and rugs, especially from any stains resulting from spilled liquid from the pool party cocktail table, dirty shoes from the baseball field, or sandy feet from the beach.

4.)   If all else fails, simply try keeping your prized rugs, carpets, or furniture away from direct sunlight. Even if the floor coverings are in the middle of the room, it’s better than having them directly next to the window.

So there you have it. These are just a few tips to ensure that your rug won’t suffer the same fate as your skin during the summer months. 

Tags: Professional Rug Cleaning, Rug Renovating, rug protection, rug, oriental rugs, rugs, Rug Renovating CO., Oriental Rug Cleaning, rug cleaning, rug care, interior designer rugs, summer, summertime

Rug Renovating's Inaugural Designer Marketing Workshop

Posted by Paul Iskyan on Tue, Nov 26, 2013 @ 01:02 PM

Last week Rug Renovating hosted the first of many interior designer workshops, created to help educate interior designers on strategies that can help grow their own personal business(es).  This initial event was focused on helping interior designers understand how they can build their personal brand, in regards to marketing, and what they may be currently missing in their company messaging. Our guest speaker was famed branding expert and author of the global bestseller 'Your Marketing Sucks' - Mark Stevens.
Important tips to note were:

1. The importance of brevity.  If you can't explain what your company does briefly and simply, you need a new message. Ask yourself "what does my company do?" If you can't answer easily, you need to reconsider your positioning.

2. What makes you different? Really consider your selling process from beginning to end and see where you can make changes to help you stand out.

3. Do something during your initial consultation that makes you memorable.  Bring something tangible that your prospect can keep (outside of a business card or brochure).

The night was informative and engaging as the guests participated in a conversation about marketing and learned new tricks to rug restoration and cleaning, thanks to Paul Iskylan, Rug Renovating's President. Guests received a copy of Mark's book along with an exclusive Rug Renovating spotting kit.

Photos from the event can be seen on the Rug Renovating company Facebook page (https://www.facebook.com/pages/Rug-Renovating/253083724711719) and a video documenting the evening's speeches will be posted next week. 

If you are an interior designer and have questions about rug restoration, cleaning or protecting, or would like to know more about how to help build your personal brand, please feel free to reach out to us and we'd be more than happy to help!

Tags: Carpet Repair, Rug Renovating, rug repair, carpet, rug maintenance, carpet cleaning, interior designer rugs, interior design

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