NIRC - The National Institute of Rug Cleaning (NICR), a division of ASCR
International, is the world’s foremost authority on the professional care 
and  cleaning of the finest modern and antique rugs, draperies and 
specialty window  coverings. Our members adhere to a code of ethics and
stay abreast of the  latest technology and expertise in the industry.    

Members of NIRC/ASCR stay up-to-date by participating in the association’s
educational programs and by subscribing to its wide range of technical  
publications. Members of NIRC/ASCR also have quick access to the time
technical  support department... ready to assist us in solving today’s 
most unusual  cleaning problems. These advantages enable our members to 
give their customers  the best available service and advice.    

Our pledge “There is no substitute for a commitment to excellence” is much more  
than a slogan, it is the basis of our reputation and livelihood